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Marketing Foods to the Under Five CrowdShould food companies aim their marketing strategies at young children? It’s definitely a hot topic. When you go to the grocery store, you don’t just have to watch out for the brightly colored toys! Now there’s also Dora the Explorer fruit chews, Shrek Twinkies and Barbie-adorned cereal boxes. Obviously these products are not intended to attract [...]
“Jennifer and her husband live from paycheck to paycheck in Missouri. All of the child care that Jennifer has looked at for her baby costs as much, if not more, than their mortgage. Their income is too high to be eligible for any assistance with child care fees from the state. She wishes she could [...]
With all of the alarming stories about over-the-counter medicines in the news recently, parents have a lot of questions about dosage, recalls and drug interactions. That’s why we asked Mimi Pappas, Director of Communications & Outreach for Consumer Healthcare Products Association (CHPA) to help us out! At some point every child is going to get [...]
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